Bakalikon is a traditional Greek tavern in the beautiful old town of Dachau. They have strived to bring the unique atmosphere of an old vintage grocery store back to life for you.
CLIENT
BAKALIKON (GERMANY)
SERVICE
Digital Marketing, Social Media Design
YEAR
2024
THE MEDITERANEAN WAY
ABOUT THE PROJECT
Bakalikon is a traditional Greek tavern in the beautiful old town of Dachau. They have strived to bring the unique atmosphere of an old vintage grocery store back to life for you.
THE CHALLENGE
The primary objective was to strengthen its digital presence, increase local brand awareness, and build an engaged online community that reflects the restaurant’s cultural identity.
We wanted to bring a vintage vibe plus the feeling of the old Greek cinema style to
their digital world throughout social media.
THE SOLUTION
Within 12 months, we achieved organic growth from 1,300 to over 4,100 Instagram followers, through a data-driven content strategy focused on consistency, storytelling, and visual branding.
By combining authentic photography, localized campaigns, and strategic community engagement, Bakalikon established a strong social media presence that drives both visibility and in-store visits.
We divides the content in the five strategic categories bellow:
