Excellence by Christine is a high professional salon based in
Thessaloniki, Greece with the specialisation in hairdressing, makeupand nails art.
CLIENT
EXCELLENCE BY CHRISTINE (GREECE)
SERVICE
BRAND IDENTITY REDESIGN
YEAR
2019
Where Style Begins
ABOUT THE PROJECT
Excellence by Christine is a high professional salon based in
Thessaloniki, Greece with the specialisation in hairdressing, makeupand nails art.
THE CHALLENGE
Because the redesign was not just a logo tweak but a full rebrand “from zero,” the challenge was to rethink and reconstruct how the salon is perceived — from visual identity to packaging and brand touchpoints.
THE SOLUTION
We applied a holistic branding approach, redesigning every element: from logo and color palette to digital & print graphics and packaging. This ensured consistency across all brand touchpoints and created a unified, professional aesthetic.
Designing these particular scissors with a custom made font we reached the goal of creating an elegant yet minimal logo that stands out in a modern way for this big brand.
